Meet the neighbourhood

Every big feeling starts small.
baba baa is a neighbourhood of four friends, each one here for a different moment in your child's day — the winding down, the waking up, the worrying, the wondering.
They speak more than one language, because the children who love them do too.

Four friends. Four feelings. One little world.

Learn. Play. Grow.

Tapo
Baba
Sunny
ami

Meet them on YouTube

Whatever you're feeling… we'll be here. All day.

baba baa started in 2014, when our founder went looking for a song book of the Malay nursery rhymes she grew up with — and couldn't find one. So she made it herself.

That first sing-along book grew into a whole little world: four characters who help children learn, play, and grow, and help families stay close to home, wherever they are.

Little moments. Big connections.

INFORMATION

STAY IN TOUCH

Contact Us

© 2026. All rights reserved.

Privacy Policy

Terms & Conditions

Be first to hear when our sound books and plush arrive — plus little moments from our world.

About Us